Play MPE Partners with Canada’s Beloved National Talent Search CBC MUSIC’S TOYOTA SEARCHLIGHT!

Toyota Searchlight Grant Lawrence

We are stoked about our partnership with Canada’s beloved national talent search CBC MUSIC’S TOYOTA SEARCHLIGHT this year. 

Submissions kicked off Monday, April 19th, so artists of Canada – what are you waiting for?! Head on over to cbc.ca/searchlight  right now to submit an original song for your chance to win an amazing prize package from Play MPE, Toyota Canada, CARAS/The JUNO Awards, the National Music Centre and Allan Slaight. WOWZERS!

New for CBC MUSIC’S TOYOTA SEARCHLIGHT 2021, the competition has additional prizes for the runners-up, so there are even more chances to win. Play MPE will be awarding the grand prize winner with a curated full-service, global music promotion distribution campaign for one release (single or album) and all four runners-up will also receive curated promotion distribution packages along with some sweet prizes from Toyota! 

CBC Music Top 20’s Grant Lawrencewho created CBC MUSIC’S TOYOTA SEARCHLIGHT and doubles as producer and host – spoke with Play MPE’s very own David Gurtina recently about everything from the very first year of the contest, his career and role with CBC and Toyota Searchlight, as well as providing valuable insight into what the judges will be looking for and what’s new in 2021. 

Watch the interview and then don’t forget to ENTER YOUR SONG!

For Grant’s insight into what Toyota Searchlight is looking for in an artist skip ahead to 14:20

To learn about what is new for Toyota Searchlight 2021 skip ahead to 25:30

So for artists who are new to Play MPE and want a little more of an explanation as to what our prize package entails… we are here to help! 

What exactly is music promotion distribution? Aside from being a mouthful to say fast ten times. Essentially it is all about getting an artist’s music into the ears of industry tastemakers such as radio programmers, music supervisors, curators (retailers, restaurants, and airlines), and media professionals in a fast, efficient and secure fashion. 

If you haven’t heard of Play MPE until now, well we just achieved a major milestone having reached 1 billion distributions globally. Yep, we said a billion. 

Not only does Play MPE have global reach, but our platform also happens to be preferred by industry professionals all over. Also, you don’t have to be signed to a major label to get your music heard. Play MPE is there for artists that are ready to take the next step in their career and who want to get connected to our growing global community of vetted industry decision makers. And when you use Play MPE, that is like stamping your music with a gold star because it shows you mean business and are in the know. Kind of a win-win right?

If you would be interested in learning more about how Play MPE can help make your music career goals more than just a dream, check out Caster – the application to take your music places.